“A Century-Old Dairy Ditches Cows For High-Tech Plant Milk”

"Both sides of my family were in the dairy business, so I was involved from a young age," says Schwartz, now 83. "Since I was 6 years old, I would work for my father on weekends and vacations, learning every aspect of the business."

But by 2016, with American milk consumption on a major decline — dropping by more than a third since the 1970s — Schwartz decided it was time to not only get out of dairy, but to move in a whole new direction: plants.

https://www.npr.org/sections/thesalt/2018/01/30/580393275/a-century-old-dairy-ditches-cows-for-high-tech-plant-milk

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